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Triumph Twist Drill needed a corporate Web site that would appeal
to its audience of industrial maintenance and construction drill
users, and that would tie in to the company’s product
database. Leap of Faith was asked to design a site that would
be compatible with the site of Triumph's parent company, Precision
Twist Drill, but maintain its own identity and focus on its
different customer base.
We developed a site that uses a layout, features, and navigational
structure similar to Precision's site but employs different
images and Triumph's corporate colors. The site ties in with
Triumph's other marketing materials and newly branded product
packaging.
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