MARKETING COMMUNICATIONS
Corporate Brochure and Direct Mail for The RGB Group

The RGB Group is a business consulting firm that helps companies develop strategic plans that make the most of information technology. The company needed printed marketing materials to communicate the breadth of their consulting services while clearly describing the specific activities and benefits of these services for clients.

Leap of Faith designed a six-page folding brochure using strong but simple visual metaphors to illustrate the benefits to businesses of a combination of technology and planning. Large blocks of red, green, and blue complement RGB's corporate identity, provide a backdrop for case histories, and command the attention of potential clients. We also created a direct mail series around the same concept, reinforcing the brochure’s design and message.

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